So, you’ve just started your blog,
You create accounts for social media platforms to gain blog traffic, and you’re overwhelmed by blogging terms you’ve never even heard of. You feel so small
I’ve been there, and it sucks. I’ve decided to do a little post on different blogging terms I’ve had to figure out as I went along. When I started blogging, I literally did not know ANYTHING! I wrote Struggles in My First Month of Blogging, which you can also check out for some advice. I turned to Google for anything I wanted to know, and now I can finally help another newbie out by explaining the different terms in one post.
When you Google this word, you get a very confusion definition. Here’s the easiest explanation:
When you’re self-hosted, you ‘rent’ a spot on the internet = your website. You can choose your own domain name and have full control over your website. When you are not self-hosted, it means you are using your internet space for free and it still belongs to another platform. That platform’s name then reflects on your domain name and they are free to post ads on your website whenever and wherever they want to.
Generally, it would be better to go self-hosted, especially if you want to be taken seriously as a blogger. People would much rather guest post and offer paid jobs for blogs who are self-hosted. It does cost you a little money, but I’d suggest saving up for a few months before you go self-hosted. This way you have time to figure out if blogging is something you want to pursue.
Blogging Term 2: Niche
When I first saw this word I was so confused. Maybe I didn’t know what it meant because English isn’t my first language, I’m not sure. Anyway, so I saw this word constantly and thought a “niche” is probably something owned by experienced bloggers. haha!
After Googling, I found out it basically refers to the field in which your blog specializes. Travel, Lifestyle, Beauty, etc. If you didn’t know this, now you do!
Blogging Term 3: SEO
Oh man, all these confusing terms, when all you’ve wanted to do was write blog posts and have people read it!
SEO stands for Search Engine Optimization.
This is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.
There are specific tools you can use to increase your SEO. The better your SEO, the higher your website will rank on Google. I use the free version of Yoast SEO plugin on my blog, I haven’t had the need for upgrading to a paid option yet, but I’m sure I’ll be making use of it in the future.
Blogging Term 4
DA = Domain Authority
Basically, your DA and SEO go hand in hand. DA is a score out of 100 to determine how good your ranking on search engines are. DA takes very long to pick up – don’t get discouraged if you’re DA is sitting at 10/100 for quite some time. Just keep on creating SEO-friendly content, do guest posts, and share your link as much as you can!
If you want to know what your blogs DA is, you can see your results for free by clicking here.
Blogging Term 5: Guest Post
A guest post is when you write content for another blog. This is especially good for your SEO and DA – and helps to promote your brand. It’s also a great opportunity to connect and collaborate with other bloggers and build longstanding business relationships/friendships.
If you’re asked to do a guest post, you’ll basically do the following:
- Create your content on a Microsoft Word document
- Insert all your pictures as well as links to your pictures (if needed)
- Insert internal links to your own blog posts
- Remember to thank the blogger for giving you the opportunity to do a guest post on their blog.
- Create social media graphics for the blogger to promote this blog post with.
- Send your document and supporting graphics via email, for the blogger to edit and publish on their website.
- The blogger will then inform you when your post has been published and share the link with you.
Blogging Term 6: Affiliate Links
An affiliate link is a specific URL that contains the affiliate’s ID or username – or a link to anything they want to advertise. In affiliate programs, advertisers use affiliate links to record the traffic that is sent to the advertiser’s website. This action is all part of an affiliate program.
It all depends on who you’re working for, but I’m working with a link building company. They send me posts/post ideas/post outlines that contain links, which I have to edit and make my own. When I’m creating this content, I must insert the given clickable links in the appropriate sentences and publish it on my blog.
My content is still 95% original and my own, but I’m getting paid just to publish it. I don’t make any commission from click-through s. There are lots of companies like this. Just make sure to do enough research before you say yes to an opportunity like this.
Now that you know what all of these terms mean, it will be easier for you to identify your weaknesses and what you need to work on! What are other terms you didn’t understand? What is your DA and how long have you been blogging? Let me know in the comment section!